GreatLab built a solid lab management system. But they're on a waitlist, they don't publish pricing, and they only speak English. If your lab needs to move now — with AI tools, DICOM support, and a bilingual interface — TrazaLab is open, transparent, and ready today.
GreatLab is a cloud-based dental lab management system founded in 2017 in Dublin, Ireland by Seth Smith, who originally ran a dental lab before pivoting to software. The platform claims over 100 labs and 2,500 technicians on its system. It's a lab-centric platform — designed for dental laboratories, not clinics.
GreatLab has three core modules: ScanHub, LMS Core, and CRM + Messaging. Each targets a real pain point in lab operations, and some of them are genuinely well-designed. Let's give credit where it's due.
ScanHub is GreatLab's automated scan import engine. It connects with 3Shape, iTero, Medit, and DS Core to automatically pull scans into the lab's workflow. GreatLab claims a 90% reduction in booking-in time. That's a significant efficiency gain for labs that receive high volumes of digital impressions — the scan arrives, the case is auto-created, and the technician starts working faster.
LMS Core handles task management, job tracking, and workflow routing. It includes barcode integration for physical workflow tracking — scan a barcode at each production station, and the system updates the case status automatically. They've also built in an Exocad treatment viewer for visualizing designs within the platform.
CRM + Messaging provides email and live chat channels for client communication, plus a client portal that gives dentists visibility into their cases. Billing integrations with QuickBooks, Xero, Sage, and Stripe are available, along with shipping integrations covering 100+ carriers including DHL, FedEx, and UPS.
This is a real product with real strengths. But understanding what GreatLab doesn't do is equally important for labs evaluating their options.
GreatLab has built a focused lab management tool. But several structural limitations drive labs to look elsewhere — especially labs that need to move quickly, serve multilingual markets, or want clinical AI tools.
This is the most immediate issue. GreatLab is currently operating on a waitlist model — they are not accepting new customers on demand. If your lab needs software now — because you're losing cases to communication gaps, because your current system is failing, because you just opened a new location — you can't sign up for GreatLab today. You submit a request and wait.
For a lab that's bleeding revenue due to workflow inefficiency, "we'll get back to you" isn't an acceptable answer. TrazaLab is open to every lab, right now, with a free 14-day trial that requires no credit card and no approval process.
GreatLab does not publish pricing on their website. There are no listed tiers, no monthly rates, no per-user costs. You must contact sales for a custom quote. That opacity makes it difficult to budget, compare, or make a quick decision. For small and mid-size labs operating on tight margins, not knowing what software costs before you commit to a sales call is a friction point.
TrazaLab's pricing is public: $29/month Professional plan, with a free clinic account included for every connected dentist. No hidden tiers. No custom negotiations. No surprises.
GreatLab's interface, documentation, and support are English-only. For labs in the United States serving Spanish-speaking clinics, for labs in Mexico, Central America, or South America, and for labs in Spain — this is a hard limitation. When your dentist client sends a prescription in Spanish and your software only operates in English, you've created a translation layer that slows everything down and introduces errors.
TrazaLab is fully bilingual in English and Spanish — interface, prescriptions, notifications, documentation, and support. For labs operating in bilingual markets, this isn't a nice-to-have. It's operational infrastructure.
GreatLab's ScanHub handles intraoral scans — STL files from 3Shape, iTero, Medit, and DS Core. But it does not support DICOM or CBCT data. For labs that work on implant cases, surgical guides, or full-arch rehabilitations, the CBCT data is essential context. If your software can't handle it, that file arrives via email or cloud storage, disconnected from the case.
TrazaLab supports any file format up to 5 GB — including DICOM, DCM, CBCT exports, STL, PLY, OBJ, high-resolution clinical photos, and PDFs. Everything is linked to the case. See how it works on the clinical files page.
GreatLab does not include built-in AI features for shade matching, clinical photography guidance, or scan generation. Their only AI-adjacent integration is Bite-Finder, an external tool. For labs that want AI to reduce remakes and improve clinical accuracy, there's nothing native in the platform.
TrazaLab includes TrazaTono (AI-powered 3-zone VITA shade analysis), TrazaCaptura (guided clinical photography with 6 standardized views), and TrazaEscaner (video-to-STL conversion from a smartphone). These aren't add-ons — they're built into every account.
GreatLab offers exactly one live free tool: a Lab Valuation Calculator. Four more are listed as "coming soon" (STL fixer, revenue calculator, capacity planner, price list builder). That's it.
TrazaLab offers 40+ free dental tools — including an STL fixer, DICOM viewer, shade matcher, crown prep calculator, dental notation converter, and many more. These tools are free for any dental professional, no account required. They bring clinics to the platform organically, which benefits the labs connected to those clinics. Browse the full toolset.
GreatLab does not have a native mobile app. This has been noted by G2 reviewers as a limitation. For lab owners who need to check case status, respond to urgent messages, or approve designs while away from their desktop, the lack of mobile access is a daily friction.
TrazaLab works on any browser, including mobile. Full case management, messaging, and file viewing from any device — no app installation required.
GreatLab is built for labs. Dentists get portal access through the lab's account, but there are no standalone clinic tools — no shade matching, no guided photography, no scan tools. The clinic is a passive participant that views status updates.
TrazaLab gives every connected dentist a free clinic account with access to TrazaTono, TrazaCaptura, TrazaEscaner, and 40+ free tools. The clinic becomes an active partner in case quality, not just a portal viewer. That's better for the lab too — better photos, better shade data, fewer remakes.
A direct comparison across the criteria that matter most to dental labs evaluating their lab management platform.
| Feature | GreatLab | TrazaLab |
|---|---|---|
| Availability | Waitlist only | ✓ Open now |
| Pricing | Custom quote (not public) | $29/mo Professional |
| Free Trial | Not available (waitlist) | ✓ 14 days, no credit card |
| Free Clinic Account | Portal access (lab pays) | ✓ Free for every dentist |
| Languages | English only | ✓ EN + ES bilingual |
| Scan Auto-Import | ✓ ScanHub (3Shape, iTero, Medit, DS Core) | Manual upload (any scanner) |
| Max File Size | Not published | 5 GB resumable uploads |
| DICOM / CBCT Support | ✕ | ✓ Full DICOM + CBCT |
| AI Shade Matching | ✕ | ✓ TrazaTono (3-zone VITA) |
| Guided Photography | ✕ | ✓ TrazaCaptura (6 views) |
| Video-to-STL | ✕ | ✓ TrazaEscaner |
| Free Tools | 1 live (4 coming soon) | 40+ live tools |
| Case-Linked Messaging | Email + live chat (not case-linked) | ✓ TrazaChat per case |
| WhatsApp Notifications | ✕ | ✓ WhatsApp Bridge |
| Digital Rx (AI Validation) | Basic job tickets | ✓ AI field validation |
| Pipeline Visualization | Task management | ✓ Visual Kanban |
| Accounting Integrations | ✓ QuickBooks, Xero, Sage, Stripe | Basic invoicing |
| Shipping Integrations | ✓ 100+ carriers | ✕ |
| Barcode Workflow | ✓ | ✕ |
| Mobile App | ✕ | ✓ Full browser access |
| Compliance | HIPAA mentioned, GDPR unclear | HIPAA + GDPR + LFPDPPP |
| G2 Reviews | 4.8/5 (5 reviews) | New entrant |
Data gathered from public product pages, G2, and vendor documentation, April 2026. Features may vary — verify with each vendor.
Both platforms handle lab management. The differences are in clinical AI, language support, accessibility, and the philosophy around who gets access to the platform.
Upload a clinical photo and get instant 3-zone VITA shade analysis — cervical, body, and incisal. Eliminates subjective shade tabs and reduces shade-related remakes. GreatLab has no equivalent.
Learn about TrazaTonoGuides dentists through 6 standardized clinical views with real-time overlay templates. The lab gets consistent, high-quality photos for every case — not random phone shots taken in poor lighting. GreatLab offers no photography guidance.
Explore TrazaCapturaSTL, DICOM, DCM, CBCT, PLY, OBJ, high-resolution photos, PDFs — up to 5 GB per file with resumable uploads. GreatLab's ScanHub handles intraoral scans only, with no DICOM capability. For implant and surgical cases, that's a critical gap.
See file capabilitiesEvery message, photo, voice note, and file is linked to the specific case. GreatLab offers email and live chat, but communications aren't tied to individual cases. When you need to find what was agreed about a shade six months ago, case-linked messaging makes the difference.
Explore TrazaChatFull platform in English and Spanish — interface, prescriptions, notifications, documentation. For the 40+ million Spanish speakers in the US, labs across Latin America, and dental practices in Spain, language isn't a preference. It's a workflow requirement GreatLab doesn't meet.
See the platformSTL fixer, DICOM viewer, shade matcher, crown prep calculator, dental notation converter, and dozens more — all free, no account required. GreatLab has 1 live tool. These free tools bring clinics to the platform organically, creating a network effect that benefits every connected lab.
Browse all toolsThe pattern: TrazaLab was designed as an open platform for both labs and clinics, with AI-powered clinical tools built in from day one. GreatLab focuses on lab operations — task management, accounting, shipping. TrazaLab focuses on the clinical workflow that determines whether the case gets done right the first time.
Explore the digital prescription system or see how shade photography works inside TrazaLab.
We're not going to pretend TrazaLab is better at everything. GreatLab has real strengths in areas where TrazaLab is still developing. Here's where GreatLab has the edge — if you can get off the waitlist:
The honest summary: GreatLab is stronger on the operations side — accounting, shipping, barcode tracking, scan auto-import. TrazaLab is stronger on the clinical side — AI shade matching, guided photography, DICOM support, bilingual interface, free clinic tools. The right choice depends on whether your biggest bottleneck is operational logistics or clinical communication and accuracy.
Your ideal tool depends on your specific situation. Here's our honest recommendation for each scenario — even when the answer isn't us.
You can't wait for a waitlist. Your lab needs a platform today. TrazaLab offers a free 14-day trial with instant access — no approval process, no sales call required.
Your lab operates entirely in English, ships hundreds of cases monthly, and needs deep QuickBooks/Xero integration. If you can get off the waitlist, GreatLab's operations stack is strong for this profile.
You serve Spanish-speaking clinics or operate in a bilingual market. TrazaLab is fully bilingual EN/ES. GreatLab is English-only — no workaround available.
Shade remakes, poor photos, and ambiguous prescriptions are your biggest cost center. TrazaLab's AI shade matching, guided photography, and structured digital Rx address the root cause of remakes, not just the logistics.
You work with CBCT data, surgical guides, and DICOM files. TrazaLab handles any file format up to 5 GB. GreatLab's ScanHub doesn't support DICOM — those files arrive disconnected from the case.
You need barcode scanning at every station, deep accounting sync, and integrated shipping labels for 100+ carriers. If operations logistics is your primary bottleneck and you can secure a GreatLab account, their operations stack is deeper.
Not sure which scenario fits your lab? Read our comprehensive guide on dental lab software, or try our free STL file repair tool to experience TrazaLab's toolset firsthand.
As of April 2026, GreatLab operates on a waitlist model — they are not accepting new sign-ups on demand. You must request access and wait for approval. TrazaLab is open to all labs immediately with a free 14-day trial, no waitlist, and no credit card required.
GreatLab does not publish pricing — you must contact their sales team for a custom quote. TrazaLab's Professional plan is $29/month per lab with transparent pricing, and includes a free clinic account for every connected dentist. There are no hidden tiers or custom negotiations.
No. GreatLab's ScanHub focuses on intraoral scan imports from 3Shape, iTero, Medit, and DS Core — it does not handle DICOM or CBCT data. TrazaLab accepts any file format up to 5 GB, including DICOM, DCM, and CBCT exports, all linked directly to the case.
GreatLab does not offer built-in AI tools for shade matching or clinical photography guidance. TrazaLab includes TrazaTono (AI-powered 3-zone VITA shade analysis), TrazaCaptura (guided clinical photography with 6 standardized views), and TrazaEscaner (video-to-STL conversion from a smartphone). These are included in every account at no extra cost.
GreatLab is lab-centric. Dentists get portal access through the lab's account, but there is no standalone clinic account or clinic-side tools. TrazaLab provides a free clinic account for every connected dentist — with access to TrazaTono, TrazaCaptura, TrazaEscaner, and 40+ free dental tools. The clinic becomes an active participant, not just a passive portal viewer.
No. GreatLab is English-only. TrazaLab is fully bilingual in English and Spanish — interface, prescriptions, notifications, and all documentation. For labs serving Latin American markets or bilingual regions in the US, this is a significant operational advantage.
No waitlist. No credit card. No sales call. Start managing cases with AI shade matching, DICOM support, and a bilingual interface — all in the next five minutes.