TrazaPresencia · Spain
Marketing for dental laboratoriesin Spain.
TrazaLab knows, up close, the needs and frustrations of thousands of dentists.
The edge
We built a whole platform to connect laboratories with dentists.
Others promote laboratories in a blast: the same pitch, for everyone, to see if one sticks. TrazaLab aims. Your laboratory’s marketing is built with precision, for the dentists you actually want as clients.
Being found is the first shot. Being chosen is the one that counts. The listing, the website, and the email are built for that decision, not to fill the city with noise.
The return
Your best work, in front of the dentist who is going to hire you.
With more than 15 years working with dentists, we know exactly what they need from a laboratory.

The dentist is looking
A laboratory that actually solves it.

We make the connection
We turn your investment into the clients you want.
We do not invent a good laboratory. We find what you do exceptionally and publish it as a body of work. The dentist does not walk into just any website. They walk into your museum. And they leave a client.
Clients
Where the money leaves. Where it comes back.
Each row is the same investment. On the left, nobody comes in. On the right, the client does.
The call
Send us your website.
Other agencies sell patients, LinkedIn, and a list of clinics. The price is missing. They do not look at your site. Here, we do. We call you and tell you whether a dentist would hire you.
Where the money goes
Every channel has to bring a client.
If a channel cannot turn the visit into a dentist who hires you, it is not in the plan.
When a dentist searches for a laboratory in your city, you come up. That search already wants to hire.
The website
The visit becomes an order: quote, material, deadline. Not an appointment they were never going to book.
The dentist who already looked at you is not forgotten. One message a month keeps them close until they hire you.
Whoever decides for a group
Few contacts. The directors who choose the laboratory for several clinics. Those clients pay.
Whoever already walks into the clinic
A distributor puts you in front of the dentist. A client. Not a click.
Where they meet
SEPES, SEPA, Expodental. That is where the dentists who change laboratories are. One well-made deal is worth more than a month of random ads.
What they search
A marketing agency for dental laboratories.
That is what the owner types into Google. This is the answer. No patient campaign.
Marketing agency for dental laboratories
Not for clinics. Not for patients. The client is the dentist who is going to hire you.
SEO for a dental laboratory
When they search for a dental laboratory and your city, you come up. “Dentist near me” is for clinics. It is not your search.
Winning clinics
Not a database of every clinic in Spain. The ones that fit what you do best.
How to get clients
Listing, website, and email. One plan. The dentist you want, not the one who only asks the price.
Website for a dental laboratory
If it asks for an appointment, it is not your site. If it publishes your work, the dentist can choose you.
Depending on a few clinics
You do not need to fill the city. You need the next client you actually want.
The website
Your website is costing you clients.
You arrive. You read. If you cannot place an order, you leave. That is money thrown away.
It asks for an appointment
A dentist does not book an appointment with a laboratory. If the site asks for one, they leave. Lost visit. Lost client.
It does not take their contact
If you cannot write to them afterward, the visit dies. No contact, no client.
It does not show what you do best
The dentist chooses with their eyes. If your work is not published, there is no museum to visit, and they go next door.
Nobody answers
The interested dentist arrives and gets no reply. That client is already calling another laboratory.
What you buy
This is what puts clients at the door.
You are not buying a generic campaign. You are buying the listing, the website, and the follow-up that turn the investment into dentists you want.
A website that closes clients
Built so the dentist places an order. Quote, material, and deadline. Not an appointment.
The list of who can hire you
Every interested dentist is saved. You know who can become a client and who is not there yet.
WhatsApp does not get lost
The dentist who writes stays on your list. The message does not vanish in a personal chat.
On Google in 14 days
A dental laboratory listing, workshop photos, and reviews from your clinics. Where they look when they want to hire you.
An email until they order
It is not an offer. It is your work, published for the dentist who already looked, until they choose you.
One payment
Website, listing, and email on the same invoice. One plan to bring clients, not five vendors.
The investment
From €1,490 a month. The plan that aims, €4,900.
Starting prices, in euros. No custom quote.
Presence
€1,490/mo
A website so they order · Google listing · dentist list · email so they don’t go cold
Precision
€2,900/mo
Everything above · business WhatsApp · follow-up until the interested dentist hires
Body of work
€4,900/mo
Everything above · monthly work to show up in your city · two pieces a month · one hour of review
Setup
€4,900
Launch: your domain, your contacts, and the website published
The account
A few clients. Not a blast.
A client who stays and leaves you €600 a month is €7,200 a year. The plan that aims is €4,900 a month. You do not need a stadium of contacts. You need the dentists you want. If none come in, you cancel. There is no minimum term.
TrazaPresencia brings the dentist you want. Closing the client is still yours.
Questions
Frequently asked questions
What an owner asks before hiring someone who promises clients.
Why does a laboratory in Spain look for an agency?
Because each clinic weighs. Key-Stone, with FENIN, published it in Gaceta Dental in 2025: they asked 300 laboratories. Two out of three have at most three technicians and serve up to 15 clinics. If one leaves, you feel it. The dentist opening a practice looks for a laboratory and does not find you. In the city there are many alike, and the argument stays on price.
What do they promise that never arrives?
Patients. A click report. Clients in a week. A website that asks for an appointment. A price that appears after the meeting. The dentist is not a patient. The report is not a client. The appointment is not an order.
Why TrazaLab and not that agency?
We work with dentists and with laboratories. We do not fire the same pitch at everyone. We look at your website and tell you whether a dentist would hire you. We publish what you do best, so they choose you. The price is on this page.
How does it start?
You send the laboratory name, the website, and a phone number. We call you. If it fits, we build the listing, the website, and the email for the dentists you want. It is ready in 14 days. Showing up first in your city can take 3 to 9 months. No minimum term.
Will an agency that works with clinics do?
No. Their work is filling the chair: treatments, patient reviews, a “dentist near me” ad. Yours is a dentist placing an order. If the proposal talks about an appointment, it is not your agency.
What if I live off a few clinics?
That is the case for most small laboratories in Spain. That is why you are looking. You do not need a list of every clinic in the country. You need the next dentist who finds you and hires you.
What does it cost?
From €1,490 to €4,900 a month, plus €4,900 to get started. Below that, in Spain, there is no real dental marketing work. A client who stays and leaves you €600 a month is €7,200 a year.
How long until I see a client?
The listing and the website are ready in 14 days. A client can come in the first month or the sixth. Anyone who promises the day, or the first week, has not sold to a laboratory.
Is this the software or the marketing?
This page is the marketing: how the dentist finds you and hires you. The listing, the website, and the email are there to bring you that dentist. It is not one campaign for everyone.
You want clients. Let’s talk.
The founder listens on WhatsApp. No salesperson in the middle, no proposal in 5 days. A direct diagnosis.
Talk on WhatsAppNo card · No minimum term · A direct reply from the founder